Who: Lisa Ralph, ECLP Class of 2014, GE Corporate, US
School: MBA 2012, Anderson School of Business UCLA
Where: Innovation and New Business Models, Fairfield, CT
What: As a Corporate ECLP, I have the opportunity to engage with a diverse set of challenges across the businesses. My rotation is unique as I work jointly under the Innovation and New Business Models group as well as with the Commercial Excellence team. New Business Models acts as a catalyst to shift the paradigm within GE: to get closer to the customer and innovate more quickly and successfully. The delivery is twofold: educating the broader GE on innovation methodologies, as well as supporting the execution of such through programs and initiatives like our Customer Innovation Centers, Imagination Breakthroughs and the Innovation Accelerator. We spearhead many high profile projects, like launching the Industrial Internet. The Commercial Excellence team is also critical to GE as it provides the link between our Marketing and Sales teams—allowing them to better leverage expertise and improve effectiveness across the board.
This rotation I’ve also co-captained the MVP Commercial team for our United Way Campaign, co-designed the curriculum for a B2B Innovation class at Columbia Business School and will be working with our Global Research Center to create a showroom and conversation space to display GE’s wealth of innovation history and ongoing commitment to its future.
Photo Caption: Last fall I lived in Barcelona, Spain and hopped a plane to Berlin, Germany to celebrate US Thanksgiving. This is a picture of me by “No man’s land” (i.e. East Side Gallery in Berlin). I very much enjoy this photo, as it is much akin to an artistic “Where’s Waldo?”
What would be your words of wisdom for a prospective ECLP?
1) Life is often trial by fire… but if you rise to the occasion, you’ll push yourself to make greater strides in your life and career than you thought possible. Otherwise, it’s probably status quo and cold!
2) Talk to everyone. Develop a champion. It is amazing the things a strong and impactful network can accomplish.
3) Great products and services were once just ideas… don’t be afraid to take a risk and act on one of your own!